Introduction

Many people think that a press release can only be written and submitted by a PR professional.

 In fact anyone can write a release for their business or website and publish to get attention.

 That’s not to say that this replaces the role of the PR consultant at all. Where the professional really adds value is to get your business in personal contact with the media. This can only be done effectively with the consultant’s contacts in your specific business area, but of course there is a price for that.

 This is written with the smaller business in mind that doesn’t necessarily have the wallet to fund large PR campaigns, but would like to see the benefits of attention and improvements in traffic to their business, that an online release provides.

 TIS Marketing (www.topinternetsearchesmarketing.com) which is an company that writes and distributes press release for you and is designed for the small business and SEO Company with pricing to match. I have written this guide as a DIY manual using all the tips and tricks that TIS Marketing have used to enable their success.

$9.95

To Conclude

From this book you will understand how to write a press release for attention, how to optimize it for SEO and target it correctly, including submission. Lastly you will learn how to choose the right keywords for your website and how to optimize your website to attract links from other sites including the media.

The key is to consistently publish releases once per month, which improves your traffic, and search engine visibility.